January 8, 2024
Great food packaging design attracts attention, communicates information and creates a positive brand impression. As a food packaging designer it’s my job is to make […]
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September 25, 2023
A logo is a visual symbol or mark used to represent a company or organisation. It is often the most recognisable element of a company’s […]
April 11, 2022
A conversation at a recent networking event prompted me to share this useful insight regarding the art of sales and ‘selling’. Sales and Brand? Is […]
February 24, 2022
When did you last review your marketing activities? This is a great time to refresh your marketing strategy and create an action plan in readiness […]
January 18, 2022
It’s so simple to bring things in the home. You go to the shopping centre and come home with an armful of stuff, or jump […]
January 13, 2022
A marketing strategy is generally useless unless it can be accurately quantified and reported on. These measurements not only determine the effectiveness of the digital […]
January 10, 2022
Every business has a first aid kit in the cupboard for those unexpected physical injuries. But how many businesses are prepared to administer Mental Health […]
December 16, 2021
A trade mark is a way of identifying a unique product or service. It is a sign used or intended to be used to distinguish […]
December 15, 2021
Let’s have a think…how do you want your brand to communicate who you are to your audience and what sets you apart from your competition? […]