April 11, 2022

Brand is Sales But Not As You Know It

A conversation at a recent networking event prompted me to share this useful insight regarding the art of sales and ‘selling’. Sales and Brand? Is […]
February 24, 2022
marketing campaign

8 top tips to revitalise your marketing campaign

When did you last review your marketing activities? This is a great time to refresh your marketing strategy and create an action plan in readiness […]
January 18, 2022

Use these systems to get unwanted stuff out of the house so clutter doesn’t build up

It’s so simple to bring things in the home. You go to the shopping centre and come home with an armful of stuff, or jump […]
January 13, 2022

How to Measure the Performance of Google’s Free Shopping Ads in GA?

A marketing strategy is generally useless unless it can be accurately quantified and reported on. These measurements not only determine the effectiveness of the digital […]
January 12, 2022

Your Clients Don’t Care About Your Knowledge And Expertise

I see two approaches to marketing professional services that are commonly used.  The two approaches are different and come from opposite perspectives, but they are […]
January 10, 2022

Mental Health First Aid– Who Needs It?

Every business has a first aid kit in the cupboard for those unexpected physical injuries. But how many businesses are prepared to administer Mental Health […]
December 16, 2021

Trade Mark Basics for Business

A trade mark is a way of identifying a unique product or service. It is a sign used or intended to be used to distinguish […]
December 15, 2021

The Top 3 Reasons You Need A Personal Branding Photoshoot

Let’s have a think…how do you want your brand to communicate who you are to your audience and what sets you apart from your competition? […]