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April 11, 2022
A conversation at a recent networking event prompted me to share this useful insight regarding the art of sales and ‘selling’. Sales and Brand? Is […]
February 24, 2022
When did you last review your marketing activities? This is a great time to refresh your marketing strategy and create an action plan in readiness […]
January 18, 2022
It’s so simple to bring things in the home. You go to the shopping centre and come home with an armful of stuff, or jump […]
January 13, 2022
A marketing strategy is generally useless unless it can be accurately quantified and reported on. These measurements not only determine the effectiveness of the digital […]
January 12, 2022
I see two approaches to marketing professional services that are commonly used. The two approaches are different and come from opposite perspectives, but they are […]
January 10, 2022
Every business has a first aid kit in the cupboard for those unexpected physical injuries. But how many businesses are prepared to administer Mental Health […]
December 16, 2021
A trade mark is a way of identifying a unique product or service. It is a sign used or intended to be used to distinguish […]
December 15, 2021
Let’s have a think…how do you want your brand to communicate who you are to your audience and what sets you apart from your competition? […]